prikaz prve stranice dokumenta Personalized medicine industry model development
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Personalized medicine industry model development
Management : Journal of Contemporary Management Issues, 22 (2017), 2; 49-64. urn:nbn:hr:192:480771
Mrak, Marija Kaštelan; Bodiroga Vukobrat, Nada; Sokolić, Danijela

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Mrak, M. K., Bodiroga Vukobrat, N. i Sokolić, D. (2017). Personalized medicine industry model development. Management : Journal of Contemporary Management Issues, 22. (2), 49-64. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:192:480771

Mrak, Marija Kaštelan, et al. "Personalized medicine industry model development." Management : Journal of Contemporary Management Issues, vol. 22, br. 2, 2017, str. 49-64. https://urn.nsk.hr/urn:nbn:hr:192:480771

Mrak, Marija Kaštelan, Nada Bodiroga Vukobrat i Danijela Sokolić. "Personalized medicine industry model development." Management : Journal of Contemporary Management Issues 22, br. 2 (2017): 49-64. https://urn.nsk.hr/urn:nbn:hr:192:480771

Mrak, M. K., Bodiroga Vukobrat, N. i Sokolić, D. (2017) 'Personalized medicine industry model development', Management : Journal of Contemporary Management Issues, 22(2), str. 49-64. Preuzeto s: https://urn.nsk.hr/urn:nbn:hr:192:480771 (Datum pristupa: 05.12.2024.)

Mrak MK, Bodiroga Vukobrat N, Sokolić D. Personalized medicine industry model development. Management : Journal of Contemporary Management Issues [Internet]. 21.12.2017. [pristupljeno 05.12.2024.];22(2):49-64. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:192:480771

M. K. Mrak, N. Bodiroga Vukobrat i D. Sokolić, "Personalized medicine industry model development", Management : Journal of Contemporary Management Issues, vol. 22, br. 2, str. 49-64, Prosinac 2017. [Online]. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:192:480771. [Citirano: 05.12.2024.]

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Podaci o radu
Naslov (engleski)Personalized medicine industry model development
AutorMarija Kaštelan Mrak
AutorNada Bodiroga Vukobrat
AutorDanijela Sokolić
Autorova ustanovaSveučilište u Rijeci
Ekonomski fakultet
Autorova ustanovaSveučilište u Rijeci
Pravni fakultet
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Ekonomija
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Pravo
Sažetak (engleski)
Health care is a growing business, but its trajectory patterns are hard to decipher at the moment. This paper provides a short overview of issues important for developing business models for the personalized medicine sector (PM). The paper draws on institutional theory, particularly transaction costs economics (TCE) in an attempt to draft a conceptual framework applicable for identifying relationship patterns among institutional entities, i.e. industry actors in the Personalized Medicine (PM) field. According to the theory, relationships among industry actors are expected to evolve depending on the manifestation of many contextual factors and their developments: investment activity, public interests, technology development, market structure, regulatory environment, demographic factors, personal preferences, natural factors, etc. In our belief, a descriptive model of an industry should include a broader scope of entities besides directly competing firms. Our rationale is that market actors, in a resource dependent environment, sustain their activity by engaging in (bargaining) relationships with other entities with vested interests in the industry. Basically, we believe that predictions of future industry and particular entities’ business model development would be a function of available resources, power relations and regulation.
Ključne riječi (engleski)
Jezikengleski
Vrsta publikacijeZnanstveni rad - Prethodno/kratko priopćenje
Status objaveObjavljen
Vrsta recenzijeRecenziran - međunarodna recenzija
Verzija publikacijeObjavljena verzija rada (izdavačev PDF)
Naslov časopisaManagement : Journal of Contemporary Management Issues
Brojčani podacivol. 22, br. 2, str. 49-64
p-ISSN1331-0194
e-ISSN1846-3363
URN:NBNurn:nbn:hr:192:480771
Datum objave publikacije2017-12-21
URL dokumentahttps://hrcak.srce.hr/191208
Vrsta resursaTekst
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Imenovanje 4.0 međunarodna (CC BY 4.0)
Datum i vrijeme pohrane2018-01-30 10:32:56