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master's thesis
Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.
2020. urn:nbn:hr:192:292733
Ružić, Rea
University of Rijeka
Faculty of Economics and Business

Cite this document

Ružić, R. (2020). Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o. (Master's thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:292733

Ružić, Rea. "Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:192:292733

Ružić, Rea. "Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2020. https://urn.nsk.hr/urn:nbn:hr:192:292733

Ružić, R. (2020). 'Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.', Master's thesis, University of Rijeka, Faculty of Economics and Business, accessed 02 December 2024, https://urn.nsk.hr/urn:nbn:hr:192:292733

Ružić R. Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o. [Master's thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2020 [cited 2024 December 02] Available at: https://urn.nsk.hr/urn:nbn:hr:192:292733

R. Ružić, "Utjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.", Master's thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:192:292733

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TitleUtjecaj pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju na primjeru poduzeća Sport Vision d.o.o.
Title (english)Impact of negotiating practices and experience on successful business negotions shown on the example of Sport vision d.o.o.
AuthorRea Ružić
MentorTomislav Galović (mentor)
Committee memberTomislav Galović (predsjednik povjerenstva)
Committee memberHeri Bezić (član povjerenstva)
Committee memberAna Štambuk (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2020-06-26, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Poslovni svijet predstavlja veliki i neprekidni niz izazova sa kojima se poduzeća svakodnevno suočavaju s ciljem međusobnog nadmetanja i postizanja što boljih poslovnih rezultata. U njemu, sve značajniju ulogu igra faktor razvoja poslovne komunikacije. Vrlo važan dio poslovne komunikacije o kojem direktno ovise poslovni rezultati poduzeća je poslovno pregovaranje, koje dobiva nove dimenzije primjene, jer se mijenjaju strategije u skladu sa suvremenim promjenama koje nameće izmijenjeno poslovno okruženje i društvo. Promjene zahvaćaju sve zaposlenike kao i njihovu strukturu unutar određenog poduzeća. Iz tog razloga, poduzeće mora ponuditi svojim zaposlenicima neprekidno stručno usavršavanje u segmentu načina vođenja poslovnog pregovaranja jer tako zaposlenici mogu najbolje primijeniti stečena znanja u praksi. Jednako tako, na taj način imaju uvid što je dobro, kao i što bi se još moglo unaprijediti u procesu poslovnog pregovaranja u njihovom poduzeću. Takav proces kruženja znanja dovodi do jačanja iskustva zaposlenika, te ih potiče da mijenjaju, odnosno poboljšavaju svoje pregovaračke navike tijekom procesa poslovnog pregovaranja. Kako to izgleda u praktičnoj primjeni na primjeru poduzeća Sport Vision d.o.o., pokazati će ovaj rad o utjecaju pregovaračkih navika i iskustva na uspješnost u poslovnom pregovaranju u poduzeću Sport Vision d.o.o. Uspješnost poslovnog pregovaranja postaje važan i nezamjenjiv dio budućnosti poslovnog svijeta.
Abstract (english)
The business world presents a large and continuous line of challenges that companies face on a daily basis, in order to compete with each other and achieve the best possible business results. The business communication development factor plays an increasingly important role in it. A very important part of business communication on which the company business results directly, depends on its business negotiation, that is gaining new dimensions of application, because strategies are changing according to contemporary changes imposed by the modified business environment and society. The changes affect all employees, as well as their structure within a certain company. For this reason, the company has to offer its employees continuous professional development in the segment of conducting business negotiations, because it is the best method employees can apply the achieved knowledge in practice. As well, they have an insight into what is good and what could be furtherly improved in the business negotiation process in their company. This process of knowledge circulation strengthens the employees experience and encourages them to change and improve their negotiation habits during the business negotiation process. What this looks like in practical application on the example of Sport Vision Ltd., will show this master’s thesis of the impact of negotiation habits and experience on business negotiation success in Sport Vision d.o.o. The success of business negotiations becomes an important and irreplaceable part of the business world future.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:292733
Study programmeTitle: Business Economics; specializations in: Finance and Banking, Entrepreneurship, Management, Finance and Accounting, Marketing, International Business, IT Business, International Business IT Business
Course: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2020-10-21 12:53:38