prikaz prve stranice dokumenta Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije
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undergraduate thesis
Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije
2024. urn:nbn:hr:192:214862
Kirin, Dijana
University of Rijeka
Faculty of Economics and Business

Cite this document

Kirin, D. (2024). Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:214862

Kirin, Dijana. "Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:214862

Kirin, Dijana. "Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:214862

Kirin, D. (2024). 'Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije', Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, accessed 21 January 2025, https://urn.nsk.hr/urn:nbn:hr:192:214862

Kirin D. Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2024 [cited 2025 January 21] Available at: https://urn.nsk.hr/urn:nbn:hr:192:214862

D. Kirin, "Globalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije", Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:192:214862

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Metadata
TitleGlobalna ekspanzija JGL-a: strateški pristupi u međunarodnom poslovanju farmaceutske industrije
Title (english)Global expansion of JGL: strategic approaches in the international business of the pharmaceutical industry
AuthorDijana Kirin
MentorTomislav Galović (mentor)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2024-09-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Ovaj završni rad analizira globalnu ekspanziju Jadran Galenskog Laboratorija, s naglaskom na strategije širenja, prilagodbu lokalnim tržištima, upravljanje regulatornim izazovima i primjenu održivih praksi. Primjer ekspanzije na tržište Ujedinjenih Arapskih Emirata (UAE) ilustrira uspješnu prilagodbu i upravljanje izazovima kroz istraživanje tržišta, prilagodbu proizvoda i angažiranje lokalnih stručnjaka. Ovaj rad doprinosi boljem razumijevanju strategija i praksi koje omogućuju uspješnu globalnu ekspanziju, ističući važnost integracije ekoloških, društvenih i ekonomskih aspekata u poslovne strategije.
Abstract (english)
This final paper analyzes the global expansion of Jadran Galenski Laboratorija, with an emphasis on expansion strategies, adaptation to local markets, management of regulatory challenges and application of sustainable practices. The example of the expansion into the United Arab Emirates (UAE) market illustrates successful adaptation and management of challenges through market research, product adaptation and engagement of local experts. This paper contributes to a better understanding of the strategies and practices that enable successful global expansion, highlighting the importance of integrating environmental, social and economic aspects into business strategies.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:214862
Study programmeTitle: Business economics; specializations in: Finances, Entrepreneurship, Management, Finance and Banking, Marketing, International Business, IT Business
Course: Entrepreneurship
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
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Created on2025-01-21 08:50:46