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master's thesis
Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.
2021. urn:nbn:hr:192:877367
Biruš, Dubravka
University of Rijeka
Faculty of Economics and Business

Cite this document

Biruš, D. (2021). Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d. (Master's thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:877367

Biruš, Dubravka. "Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:192:877367

Biruš, Dubravka. "Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2021. https://urn.nsk.hr/urn:nbn:hr:192:877367

Biruš, D. (2021). 'Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.', Master's thesis, University of Rijeka, Faculty of Economics and Business, accessed 03 December 2024, https://urn.nsk.hr/urn:nbn:hr:192:877367

Biruš D. Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d. [Master's thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2021 [cited 2024 December 03] Available at: https://urn.nsk.hr/urn:nbn:hr:192:877367

D. Biruš, "Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.", Master's thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:192:877367

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TitleUtjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d.
Title (english)Impact of educating sales staff on business negotiation performance at Erste & Steiermärkische bank d.d.
AuthorDubravka Biruš
MentorTomislav Galović (mentor)
Committee memberTomislav Galović (predsjednik povjerenstva)
Committee memberHeri Bezić (član povjerenstva)
Committee memberAna Štambuk (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2021-09-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Diplomski rad pod nazivom „Utjecaj educiranja prodajnog osoblja na uspješnost poslovnog pregovaranja u banci Erste & Steiermärkische bank d.d. nastoji istražiti na koji način se odvija proces pregovaranja u poduzeću Erste & Steiermärkische bank d.d., sa svrhom ostvarivanja što boljih poslovnih rezultata. Poduzeća počinju sve više voditi računa o zaposlenicima i opredjeljuju se za jedan širi i fleksibilniji pogled na poslovanje i svijet, poštujući stav da svaki zaposlenik svojim znanjem može doprinijeti uspjehu poduzeća. Motiviranje svojih djelatnika jedan je od najbitnijih faktora koje bi menadžeri ljudskih potencijala trebali implementirati u svoj posao. Na taj način pridonosi se boljem funkcioniranju poduzeća, a vrlo je bitno izabrati pravi način i alate motiviranja. Kao rezultat motiviranja mogu se primijetiti kvalitetniji i efektivniji rad, pojačana kreativnost i drugo. Što se sadržaja komunikacije tiče, važno je da zaposlenici dobro razumiju strategiju i ciljeve organizacije, znaju kako će njihov rad doprinijeti ostvarenju tih ciljeva, te na koji način će se on vrednovati i nagraditi.
Abstract (english)
Thesis entitled "The impact of sales staff education on the success of business negotiations in the bank Erste & Steiermärkische bank d.d. seeks to investigate how the negotiation process takes place in Erste & Steiermärkische bank d.d., with the aim of achieving the best possible business results. Companies are starting to take more and more care of employees and opt for a broader and more flexible view of business and the world, respecting the view that every employee with their knowledge can contribute to the success of the company. Also, motivating employees is one of the most important factors that HR managers should implement in their work. In this way, it contributes to the better functioning of the company, and it is very important to choose the right way and tools of motivation. As a result of motivation, better and more effective work, increased creativity and more can be noticed. As for the content of communication, it is important that employees understand the strategy and goals of the organization, know how their work will contribute to achieving these goals, and how it will be evaluated and rewarded.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:877367
Study programmeTitle: Business Economics; specializations in: Finance and Banking, Entrepreneurship, Management, Finance and Accounting, Marketing, International Business, IT Business, International Business IT Business
Course: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-11-04 17:35:47