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undergraduate thesis
Ekonomske koristi i troškovi digitalne pismenosti
2024. urn:nbn:hr:192:628863
Kutnjak, Valentina
University of Rijeka
Faculty of Economics and Business

Cite this document

Kutnjak, V. (2024). Ekonomske koristi i troškovi digitalne pismenosti (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:628863

Kutnjak, Valentina. "Ekonomske koristi i troškovi digitalne pismenosti." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:628863

Kutnjak, Valentina. "Ekonomske koristi i troškovi digitalne pismenosti." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:628863

Kutnjak, V. (2024). 'Ekonomske koristi i troškovi digitalne pismenosti', Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, accessed 27 December 2024, https://urn.nsk.hr/urn:nbn:hr:192:628863

Kutnjak V. Ekonomske koristi i troškovi digitalne pismenosti [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2024 [cited 2024 December 27] Available at: https://urn.nsk.hr/urn:nbn:hr:192:628863

V. Kutnjak, "Ekonomske koristi i troškovi digitalne pismenosti", Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:192:628863

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Metadata
TitleEkonomske koristi i troškovi digitalne pismenosti
Title (english)Economic benefits and costs of digital literacy
AuthorValentina Kutnjak
MentorLjerka Cerović (mentor)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2024-07-08, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U radu se analizira fenomen digitalne pismenosti u korelaciji s njezinim utjecajem na pojedinca, poduzeće i društvo. Utvrđena je važnost digitalnih vještina za život i djelovanje privatnih i poslovnih subjekata suvremenog doba te je prikazan problem digitalne podjele i njezin utjecaj na cjelokupno društvo. Prezentirana je usporedba između digitalnih vještina u Hrvatskoj u usporedbi s prosjekom EU. Analizirani su i sintetizirani pokazatelji digitalnih vještina te je dana usporedba između država. Istaknuti su izazovi industrije 4.0, kao temelja digitalne transformacije, kao i značaj stjecanja novih znanja i vještina u okviru programa cjeloživotnog učenja. Poseban izazov predstavlja analiza digitalne pismenosti s ekonomskog aspekta, a kroz razvoj nove (digitalne) ekonomije u odnosu na tradicionalnu ekonomiju. Utvrđene su prednosti i nedostatci digitalne ekonomije, kao i njezini pokazatelji. Rad završava analizom utjecaja implementacije digitalizacije i umjetne inteligencije na tradicionalnu ekonomiju i zapošljavanje.
Abstract (english)
This paper examines the phenomenon of digital literacy in correlation with its impact on individual, company, and society. It establishes the importance of digital skills for life, for the personal and operational aspects of contemporary private and corporate entities. Furthermore, it addresses the issue of digital divide and its implications for society as a whole. A comparison of digital skills in Croatia with the EU average was presented. Indicators of digital skills were analyzed and synthesized, and a comparison between countries was provided. The challenges posed by Industry 4.0 as the foundation of digital transformation are highlighted, emphasizing the significance of acquiring new knowledge and skills through lifelong learning programs. A particular challenge is the analysis of digital literacy from an economic perspective, through the development of the new (digital) economy compared to the traditional economy. The study identifies the advantages and disadvantages of the digital economy, along with its key indicators. The paper concludes by analyzing the effects of implementing digitalization and artificial intelligence on the traditional economy and employment.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:628863
Study programmeTitle: Business economics; specializations in: Finances, Entrepreneurship, Management, Finance and Banking, Marketing, International Business, IT Business
Course: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
Terms of useLicence In copyright icon
Created on2024-10-19 07:42:29