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master's thesis
Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti
2024. urn:nbn:hr:192:674158
Bonić, Katarina
University of Rijeka
Faculty of Economics and Business

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Bonić, K. (2024). Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti (Master's thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:674158

Bonić, Katarina. "Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:674158

Bonić, Katarina. "Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2024. https://urn.nsk.hr/urn:nbn:hr:192:674158

Bonić, K. (2024). 'Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti', Master's thesis, University of Rijeka, Faculty of Economics and Business, accessed 21 January 2025, https://urn.nsk.hr/urn:nbn:hr:192:674158

Bonić K. Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti [Master's thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2024 [cited 2025 January 21] Available at: https://urn.nsk.hr/urn:nbn:hr:192:674158

K. Bonić, "Unaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti", Master's thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:192:674158

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Metadata
TitleUnaprijeđenje internet bankarstva prilagođenog starijim osobama kao determinanta inovativnosti
Title (english)Improvement of internet banking adapted to elderly population as a determinant of innovation
AuthorKatarina Bonić
MentorSlavomir Vukmirović (mentor)
Committee memberSlavomir Vukmirović (predsjednik povjerenstva)
Committee memberZvonko Čapko (član povjerenstva)
Committee memberMirjana Grčić Fabić (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2024-07-11, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U eri digitalnog poslovanja, mobilni uređaji i računala sve više postaju alati za plaćanje proizvoda i usluga, a internet bankarstvo nezaobilazan kanal za financijske transakcije. Ovaj diplomski rad se bavi pregledom dosadašnjih istraživanja o prihvaćanju internet bankarstva i istražuje barijere koje se mogu ispriječiti između pripadnika starije populacije i korištenja internet bankarstva. S obzirom na to da se u istraživačkoj literaturi pokazuju proturječni rezultati po pitanju stupnja prihvaćanja internet bankarstva, cilj ovog istraživanja je ispitati kako starija populacija prihvaća internet bankarstvo. Fokus je na razvoju korisničkog sučelja koje je jednostavno, intuitivno i prilagodljivo potrebama starijih korisnika. Istražuju se metode prilagodbe veličine teksta, ikona i navigacije radi poboljšanja korisničkog iskustva. Također se analiziraju mogućnosti prilagodbe zvuka, kontrasta i pristupa funkcijama podrške. Edukativni sadržaji i podrška korisniku ključni su za olakšavanje korištenja internet bankarstva starijim osobama, uz naglasak na sigurnost kroz implementaciju naprednih sigurnosnih mjera.
Abstract (english)
In the era of digital business, mobile devices and computers are increasing becoming tools for paying for products and services, and Internet banking is anindispensable channel for financial transactions. This graduate thesis deals with the review of previous research on the acceptance of Internet banking and investigates the barriers that can stand between members of the elderly population and the use of Internet banking. Given that the research literature shows conflicting results regarding the degree of acceptance of internet banking, the aimof this researchis to examine how the elderly population accepts internet banking. The focus is on developing a user interface that is simple, intuitive and adaptable to the needs of elder users. Methods of resizing text, icons and navigation are being explored to improve theu user experience. The possibilities of sound adjustment, contrast and access to support functions are also analyzed. Educational conten tand user support are key to facilitating the use of Internet banking for the elderly, with an emphasis on security through the implementation of advanced security measures.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:674158
Study programmeTitle: Business economics; specializations in: Finance, Entrepreneurship, Management, Finance and Accounting, Marketing, International Business, IT Business
Course: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra ekonomije (sveučilišni/a magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-07-25 14:48:25