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undergraduate thesis
Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke
2023. urn:nbn:hr:192:164749
Vrnoga, Dora
University of Rijeka
Faculty of Economics and Business

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Vrnoga, D. (2023). Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke (Undergraduate thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:164749

Vrnoga, Dora. "Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:164749

Vrnoga, Dora. "Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke." Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:164749

Vrnoga, D. (2023). 'Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke', Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, accessed 24 December 2024, https://urn.nsk.hr/urn:nbn:hr:192:164749

Vrnoga D. Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke [Undergraduate thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2023 [cited 2024 December 24] Available at: https://urn.nsk.hr/urn:nbn:hr:192:164749

D. Vrnoga, "Izvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke", Undergraduate thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:192:164749

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Metadata
TitleIzvozni postupak na primjeru poduzeća Kraš d.d. - proizvod Napolitanke
Title (english)Export procedure on the example of the company Kraš d.d. - product Napolitanke
AuthorDora Vrnoga
MentorTomislav Galović (mentor)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2023-12-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U završnom radu 'Izvozni postupak na primjeru poduzeća Kraš d.d.- proizvod Napolitanke' prikazano je kako funkcionira izvoz Kraš d.d., jednog od najpoznatijih proizvođača konditorskih proizvoda u Europi, na primjeru proizvoda Napolitanki. Cilj ovog rada je opisati izvozni proces prehrambene industrije Kraš d.d. U razdoblju 2019.– 2020. posebna je pažnja posvećena Napolitankama. Proboj na međunarodno tržište za Kraš je bio veliki korak u prevladavanju prepreka. Kraš konkurenciju vidi kao pozitivan dio svog poslovanja, koji je značajan utjecaj na ukupni izvoz i prodaju. Krašev kontinuirani rast obujma proizvodnje još je jedan dokaz kvalitete i tradicije koja je prepoznata u cijelom svijetu. Brojne suradnje s renomiranim svjetskim proizvođačima Krašu osiguravaju svijetlu budućnost u daljnje međunarodno poslovanje, a Napolitanka je proizvod koji mu je uvelike pomogao jer je svojim neodoljivim okusom osvojila Japan, Saudijsku Arabiju i cijeli svijet.
Abstract (english)
The main topic 'Export procedure on the example of the company Kraš d.d. - Napolitanka product', it is shown how the export of Kraš d.d., one of the most famous manufacturers of confectionery products in Europe, works, on the example of Napolitanka products. The aim of this paper is to describe the export process of the Kraš d.d. food industry. In the period 2019-2020, special attention was paid to Neapolitanke product. Breakthrough on the international market for Kraš was a big step in overcoming obstacles. Kraš sees competition as a positive part of its business, which is significant for the overall impact on exports and sales. Kraš's continuous growth in production volume is another proof of quality and tradition that is recognized all overthe world. Numerous collaborations with renowned global producers ensure a bright future for Kraš in further international business, and Napolitanka is a product that has greatly helped him because it has conquered Japan, Saudi Arabia and the whole worldwith its irresistible taste.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:164749
Study programmeTitle: Business economics; specializations in: Finance, Entrepreneurship, Management, Finance and Banking, Marketing, International Business, IT Business
Course: Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
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Created on2024-02-06 16:11:25