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master's thesis
Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima
2023. urn:nbn:hr:192:934688
Pranić, Marija
University of Rijeka
Faculty of Economics and Business

Cite this document

Pranić, M. (2023). Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima (Master's thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:934688

Pranić, Marija. "Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:934688

Pranić, Marija. "Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:934688

Pranić, M. (2023). 'Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima', Master's thesis, University of Rijeka, Faculty of Economics and Business, accessed 18 May 2024, https://urn.nsk.hr/urn:nbn:hr:192:934688

Pranić M. Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima [Master's thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2023 [cited 2024 May 18] Available at: https://urn.nsk.hr/urn:nbn:hr:192:934688

M. Pranić, "Model upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima", Master's thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:192:934688

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Metadata
TitleModel upravljanja kriznim promjenama poslovnog okruženja u malim i srednjim poduzećima
Title (english)A model for managing crisis-induced changes in the business environment of small and medium-sized enterprises
AuthorMarija Pranić
MentorDejan Miljenović (mentor)
Committee memberDejan Miljenović (predsjednik povjerenstva)
Committee memberJosip Čičak (član povjerenstva)
Committee memberLuka Samaržija (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2023-09-27, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Rad istražuje krizna obilježja suvremenog poslovnog okruženja i njihov utjecaj na male i srednje poduzetnike. Može se podijeliti na dvije cjeline, teoretski dio u kojem će se prezentirati i upoznati problemi poslovnog okruženja poduzeća u krizama i empirijski dio u kojem analizira istraživanje o upravljanju krize u malim i srednjim poduzećima. U ovom radu se proučava kako pandemijska, okolišna i energetska kriza utječu na poslovanje, kakvi su poslovni izazovi u postizanju održivosti te kako zelena tranzicija može poduzećima pružiti inovacijske prilike za unapređenje poslovanja. Zadnja pandemijska kriza izazvana virusom COVID-19 izazvala je mnoge promjene i zahtijevala je prilagodbe poslovanja kakvima do sada poduzeća nisu bila suočena. Kako bi poduzeća posebice mala i srednja poduzeća opstala u velikoj pandemijskoj krizi isprepletena globalnim ekološkim krizama, morala su se prilagoditi na različite načine kako bi opstala. Krize osim u poslovanju izazivaju društvene promjene koje poduzeća, poslodavci i zaposlenici moraju prepoznati, analizirati te implementirati u svoje radno okruženje. U radu su prezentirani i analizirani rezultati istraživanja o poslovanju malih i srednjih poduzeća za vrijeme pandemije te kako se prilagođavaju suvremenom poslovnom okruženju.
Abstract (english)
This paper examines the crisis characteristics of the contemporary business environment and their impact on small and medium-sized entrepreneurs. It can be divided into two parts: the theoretical part in which the problems of business environment of companies in crises will be presented and introduced, and the empirical part which analyzes the research on crisis management in small and medium-sized enterprises. This paper provides insight into how pandemic, environmental, and energy crises affect businesses, what business challenges exist in achieving sustainability, and how green transition can offer innovative opportunities for business enhancement. The recent pandemic crisis caused by the COVID-19 virus has brought about numerous changes and necessitated adaptations to business operations that companies had not faced before. In order to survive the significant pandemic crisis intertwined with global environmental crises, companies, especially small and medium-sized enterprises, had to adapt in various ways to endure. Crises, apart from affecting business, also trigger societal changes that companies, employers, and employees must recognize, analyze, and implement into their work environment. The paper presents and analyzes research findings on the operations of small and medium-sized enterprises during the pandemic and how they are adapting to the contemporary business environment.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:934688
Study programmeTitle: Business economics; specializations in: Finance, Entrepreneurship, Management, Finance and Accounting, Marketing, International Business, IT Business
Course: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra ekonomije (sveučilišni/a magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-12-12 15:57:03