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master's thesis
Utjecaj bihevioralnih financija na hrvatsko tržište kapitala
2023. urn:nbn:hr:192:306594
Prenđa, Sara
University of Rijeka
Faculty of Economics and Business

Cite this document

Prenđa, S. (2023). Utjecaj bihevioralnih financija na hrvatsko tržište kapitala (Master's thesis). Rijeka: University of Rijeka, Faculty of Economics and Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:192:306594

Prenđa, Sara. "Utjecaj bihevioralnih financija na hrvatsko tržište kapitala." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:306594

Prenđa, Sara. "Utjecaj bihevioralnih financija na hrvatsko tržište kapitala." Master's thesis, University of Rijeka, Faculty of Economics and Business, 2023. https://urn.nsk.hr/urn:nbn:hr:192:306594

Prenđa, S. (2023). 'Utjecaj bihevioralnih financija na hrvatsko tržište kapitala', Master's thesis, University of Rijeka, Faculty of Economics and Business, accessed 07 May 2024, https://urn.nsk.hr/urn:nbn:hr:192:306594

Prenđa S. Utjecaj bihevioralnih financija na hrvatsko tržište kapitala [Master's thesis]. Rijeka: University of Rijeka, Faculty of Economics and Business; 2023 [cited 2024 May 07] Available at: https://urn.nsk.hr/urn:nbn:hr:192:306594

S. Prenđa, "Utjecaj bihevioralnih financija na hrvatsko tržište kapitala", Master's thesis, University of Rijeka, Faculty of Economics and Business, Rijeka, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:192:306594

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Metadata
TitleUtjecaj bihevioralnih financija na hrvatsko tržište kapitala
Title (english)The impact of behavioral finance on the Croatian capital market
AuthorSara Prenđa
MentorBojana Olgić Draženović (mentor)
Committee memberBojana Olgić Draženović (predsjednik povjerenstva)
Committee memberDario Maradin (član povjerenstva)
Committee memberMirjana Grčić Fabić (član povjerenstva)
GranterUniversity of Rijeka
Faculty of Economics and Business
Rijeka
Defense date and country2023-09-21, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Bihevioralne financije služe za istraživanje ljudske iracionalnosti te uvid u razloge donošenja neoptimalnih odluka pojedinaca. Bihevioralne financije analiziraju ljudsku psihologiju i utjecaj okoline na odluke koje imaju značaj u tržištu kapitala. Novije su područje ekonomske teorije koja ističe važnost psiholoških, kognitivnih i društvenih čimbenika koji utječu na čovjekovo odlučivanje, a i na ekonomiju. Razvile su se zbog veće prisutnosti anomalija na tržištu koje nije bilo moguće razjasniti tradicionalnim teorijama. U ovome se radu analiziraju različite teorije na relativno novom područje ekonomije tj. bihevioralnih financija. Objašnjava se pojam i razvoj bihevioralnih financija. Pritom se, u radu, prikazuje biheviorizam na tržištu kapitala pomoću kojeg se provodi analiza anomalija i kognitivne pristranosti te pozitivni i negativni učinci bihevioralnih financija. Donosi se i prikaz procesa trgovanja na Zagrebačkoj burzi i razjašnjene posljedice bihevioralnih financija na tržištu kapitala.
Abstract (english)
Bihevioral finances were created to investigate human irrationlity and to see individuals make suboptimal decisions. Bihavioral finance analyzes human psychology and the way the environment influences decisions, which is important because of the influence on the capital market. They are a newer area of economic psychological, cognitive and social factors that influence human decision-making and with that economy itself. They devolped when traditional theories failed to explain more and more anomalies that occured in the market. This paper analyzes various theories in the relatively new field of economics, i.e. behavioral finance. It analysis the concept and developement of behavioral finance, presents behaviorism on capital market which analysis anomalies and cognitive biases, as well as the positive and negative effects of bihavioral finance. The process of trading on Zagreb stock exchange is presented and the consequences of bihavioral finance on the capital market and analyzed.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:192:306594
Study programmeTitle: Business economics; specializations in: Finance, Entrepreneurship, Management, Finance and Accounting, Marketing, International Business, IT Business
Course: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra ekonomije (sveučilišni/a magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-11-23 08:25:52